A current trademark submitting hints {that a} main refresh of the Aston Martin DB11 may embody a brand new title.
First noticed by CarBuzz, a trademark software for the title “DB12” was filed with the US Patent and Trademark Workplace (USPTO) on Mar. 17. Take into account that a refreshed DB11 is predicted to debut for the 2024 mannequin 12 months and, as CarBuzz notes, CEO Lawrence Stroll has stated the automaker will replace its current fashions so extensively that they might be like “all-new automobiles.”
Aston may very well be planning to name the up to date DB11 the DB12 to make it appear newer (the DB11 itself dates again to the 2017 mannequin 12 months), however the automaker may simply be attempting to guard mental property. The automaker beforehand filed U.S. trademark functions for DB10 via DB14 in 2014. The DB10 title was used for a particular car constructed for the James Bond film “Spectre,” whereas the DB11 went into manufacturing because the alternative for the DB9, however the different names went unused.
2024 Aston Martin DB11 facelift spy pictures – Picture credit score: Baldauf
Trademark filings like these assist Aston block different corporations from copying its naming conference. “DB” stands for David Brown, who bought Aston from its authentic house owners in 1947, saving it from oblivion.
Whereas Aston principally launched DB fashions in sequence, it skipped from the DB7 to the DB9. With the DB10 being completely a film automotive, it has been some time since Aston launched sequentially-numbered manufacturing fashions.
2024 Aston Martin DB11 facelift spy pictures – Picture credit score: Baldauf
No matter it finally ends up being referred to as, spy pictures present the DB11 refresh will doubtless have related styling to the present automotive. Nevertheless, a redesigned sprint with a extra superior infotainment system (the present model depends on outdated expertise borrowed from Mercedes), can be anticipated, together with up to date variations of the present Mercedes-sourced twin-turbo 4.0-liter V-8 and Aston’s personal twin-turbo 5.2-liter V-12.
The up to date DB11 may debut this 12 months for Aston Martin’s one hundred and tenth anniversary. The automaker has said that the primary of its subsequent technology of sports activities automobiles might be launched this 12 months. It is also planning a limited-edition mannequin referred to as the DBS 770 Final to mark the tip of the DBS line, with a handful of recent fashions deliberate within the coming years.
