Magliano’s Luca Magliano Named Visitor Designer of January’s Pitti Uomo – WWD


MILAN – Luca Magliano would be the visitor designer on the upcoming version of Pitti Uomo, scheduled to run from Jan. 9 to 12 on the Fortezza da Basso in Florence.

The announcement crowns a golden yr for the Bologna-native designer, after his namesake model has gained rising warmth on the Milan scene in the previous couple of seasons and he obtained the Karl Lagerfeld Particular Jury Prize on the LVMH Prize for Younger Style Designers.

Though particulars of the Florence occasion are nonetheless underneath wraps, Pitti Uomo organizers stated on Tuesday that Magliano will stage a particular present in a still-undisclosed location.

His participation on the males’s commerce present will mark a homecoming expertise for Magliano, since he made his model’s runway debut at Florence’s Dogana venue throughout Pitti Uomo in 2018 with a group dubbed “Wardrobe for a Man in Love.” He later joined the official Milan Males’s Style Week calendar.

“Pitti is the place the place our challenge manifested itself for the primary time 5 years in the past, with that giant mountain of pink roses which, fascinated by it now, offers me an important sense of dizziness and tenderness: like wanting within the mirror after time and rediscovering the necessary issues, even when every thing has occurred within the meantime,” Magliano recalled. “This return to residence, to folks you’re keen on and respect, fills me with pleasure. It’s the best alternative to think about ourselves sooner or later, extra Magliano than ever.”

“There are no less than three good the explanation why we proposed to Magliano to indicate in Florence, in settlement with Digital camera della Moda,” stated Lapo Cianchi, communication and occasions director on the truthful’s organizer Pitti Immagine.

“The primary is that Luca stands out for his capacity to form in an unique manner the cultural and social canons normally related to Italian style: a key component on this sense is his inclination in direction of a very collective work. The second is that it’s attention-grabbing for us, every time potential, to periodically mark the time – the profession and the stylistic evolution – of designers who made their public debut at Pitti Uomo after which established themselves internationally. The third is that we just like the individual, his generosity and his enthusiasm, his cultured simplicity,” Cianchi defined.

A style design graduate of Bologna’s Libera Università delle Arti, Magliano minimize his enamel on Alessandro Dell’Acqua’s crew in Milan previous to shifting again to Bologna in 2013 to work with designer Manuela Arcari on the Ter et Bantine style line. In 2015, he determined to go solo and launched the I Was Bare impartial ladies’s model, which has since been discontinued. The next yr, Arcari, who can be the president of Arcari e Co., supplied him the possibility to supply his personal line underneath license and the Magliano model was born.

Magliano Men's Fall 2023

Magliano Males’s Fall 2023

Courtesy of Magliano

The winner of the ninth version of Vogue Italia’s expertise contest Who Is on Subsequent? Uomo in 2017, he unveiled a fall 2018 assortment throughout Pitti Uomo however his fashion and method to style has developed ever since. What began as daring collections stuffed with references to the ‘80s, completely different subcultures, “small-town boys” from his hometown of Bologna and occasional tongue-in-cheek and irreverent prints matured into soulful, vintage-looking menswear imbued with charming tailoring and a wonderful sense of shade. 

Nonetheless his style stands out for being permeated with rustic, lived-in familiarity and exalting humble style archetypes, such because the employee jacket, army-surplus coats and security footwear. For instance, the press notes of his fall 2023 assortment confirmed the hero of Magliano to be the employee and the lineup to be “a tribute to what’s most stylish: the fatigue, ‘il travaglio,’ as they are saying in dialect.”

Shining a light-weight on this completely different dimension of the nation, removed from the glamorized variations or the standard “La Dolce Vita” postcard-like picture, is what additional contributed to the rising curiosity within the model. Quite than pointing to aspirational garments and life, the designer reveals the wonder in realism, in an train that form of winks to the quintessentially Italian neorealism movie motion. 

Magliano Men's Spring 2024

Magliano Males’s Spring 2024

Giovanni Giannoni/WWD

Along with the LVMH Prize contest that introduced Magliano worldwide visibility – together with a grant of 200,000 euros and a one-year mentorship program from the LVMH Group – there was one other milestone within the model’s historical past. On the finish of final yr, the corporate offered a minority stake to style enterprise accelerator Underscore District to assist the subsequent stage of its development, as reported. Ever since, the corporate has opened its on-line retailer, expanded the crew and targeted on equipment.

As particular visitor of Pitti Uomo, Magliano follows within the footsteps of the likes of ERL’s Eli Russell LinnetzMartine RoseGrace Wales Bonner and Thebe Magugu. Former visitor manufacturers and designers exhibiting in Florence additionally included Jil Sander’s inventive administrators Lucie and Luke Meier; Y/Challenge’s inventive director Glenn Martens; Jonathan Anderson of JW Anderson; Roberto Cavalli, and Craig Inexperienced.

It’s understood that is simply the primary announcement Pitti Uomo organizers will make to construct hype across the a hundred and fifth version of the worldwide menswear commerce present. 

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