Longchamp is celebrating artist Robert Indiana with a brand new assortment.
The style label introduced Sunday it’s releasing a Lonchamp x Robert Indiana assortment, paying homage to the late artist and his well-known motifs. The gathering shall be accessible beginning Oct. 31.
“Longchamp discovered inspiration within the enduring connection between vogue and artwork, main us to embark on this partnership,” stated Longchamp international chief government officer Jean Cassegrain. “Robert Indiana’s paintings is graphic in model and optimistic in tone, completely matching our model’s daring spirit and vibrant power. This journey started round six or seven years in the past after we first approached him, and even after his passing, our conversations continued with the Robert Indiana Legacy Initiative, leading to a singular partnership to create a capsule celebrating the long-lasting ‘love’ paintings, a common image of optimism.”
The gathering facilities on Indiana’s “love” picture, utilizing the motif for brand spanking new variations of the Lonchamp Le Pliage bag designed in a blue, inexperienced and crimson colorway and a crimson, white and blue colorway. These colours additionally give a nod to Indiana’s paintings.
Longchamp additionally makes use of the “love” motif for different equipment comparable to a shoulder bag, pouch, tote bag and crossbody. Aside from the Le Pliage luggage, different standout kinds within the assortment embrace the small leather-based monochromatic kinds which can be embossed with the “love” motif.
“I’ve all the time admired the late American artist Robert Indiana, partly as a result of I felt his work, which is so graphic in model and optimistic in tone, actually matched the daring spirit and shiny power of Longchamp,” stated Longchamp inventive director Sophie Delafontaine. “Love is common, a optimistic message that’s understood all around the world, and I preferred the thought of reproducing this message on Le Pliage, a universally beloved bag. I like the thought of releasing an ephemeral assortment created to final eternally.”
Unique to the U.S. market, the gathering additionally features a yellow Le Pliage tote bag designed with a picture of Indiana’s 1963 diptych “New Glory Penny,” which is an oil portray of a brand new coin commissioned by the journal Artwork in America.