PrettyLittleThing launched its newest collaboration with model ambassador and actress La La Anthony on Tuesday. The gathering options 20 appears to be like in a wide range of brilliant colours and kinds, best for the ultimate weeks of summer season.
La La Anthony for PrettyLittleThing designed by La La Anthony.
courtesy photograph
“I needed a group with plenty of daring prints that had trip vibes and issues that would transition simply from August into September,” Anthony mentioned. “Even for those who aren’t happening trip, there’s nonetheless room for that vibe. I’m Puerto Rican, so Puerto Rico is one among my go-to trip spots, and I additionally love visiting the Dominican Republic and the Bahamas. I would like individuals to put on these garments and mentally really feel they’re someplace on a trip even when they aren’t on one.”
La La Anthony for PrettyLittleThing designed by La La Anthony.
courtesy photograph
Anthony labored carefully alongside PrettyLittleThing’s design crew to create “final of summer season” staples that may transition from day to nighttime. The colour palette for the gathering contains earth tones, gold, lime and orange. Notable merchandise embrace figure-flattering bikinis, summary mesh co-ords, ruched attire and body-sculpting units with cutout detailing.
La La Anthony for PrettyLittleThing designed by La La Anthony.
courtesy photograph
Anthony’s been a longtime good friend of the model’s founder Umar Kamani. “I all the time admired what PrettyLittleThing did with creating the model and I’ve all the time liked their garments,” she mentioned. “My household and pals are all prospects of the model and we love their aesthetic. I instructed Umar it will be wonderful to work on a venture collectively and this collaboration got here to fruition. He’s helped out loads with my charity work, so it was seamless for us to work collectively.”
Anthony mentioned that one among her favourite issues about PrettyLittleThing is the model’s accessible worth factors, which begin at $10. Sizes go from 0 to 30.
The actress and media persona, who has an Instagram following of over 14 million, mentioned she feels collaborations are necessary to style manufacturers these days as a result of, “If you’re somebody within the public eye, individuals typically look to you for fashion inspiration. It’s cool to say I’ve labored alone assortment with an enormous model. It offers followers an opportunity to get their palms on a little bit of my very own private fashion.”
The gathering designed by La La Anthony is now accessible at prettlittlething.com.